This week, we have a short field trip with Zuleika to The New Building near Tottenham Court Road station. It is an open exhibition space organised by Outernet Arts.
The art programme takes place at Outernet London, a new media and culture district at the centre of which is The Now Building, the most advanced digital space to date featuring 23,000 square feet of floor to ceiling, 360 degree, 26K screens across four storeys.
Outernet Arts is a new and free public art initiative heralding the largest digital exhibition space in Europe, dedicated to commissioning and presenting contemporary art via year-round programming in central London. With LED screens stretching across floor-to-ceiling in entirety, covering the expansive interior across five storeys, Outernet Arts serves as a world first in digital exhibition making. All exhibitions are free and accessible to the public and run every Sunday between 12:00 - 18:00. The organisation aims to unite an international network of both established and under-represented artists through commissions investigating the intricate concept of ‘the media space.’ In doing so, Outernet Arts functions as a platform in which artist-led projects prompt larger conversations around our lives in a world dominated by the digital era.
The web link: https://www.outernetarts.com/about
The Managing Director Tony Tremlett introduced the urban context, history and function area around the site. It mixes both history and modern times. Interesting site.
Meanwhile, we need to consider the following questions when we arrive there:
Who is this intervention for? Who is the intended audience? What impact does the intervention create on locals and tourists? How does the intervention create change? How does the intervention invite stakeholders and visitors to provide feedback "passively"? What are the ethical concerns of the intervention? What research question(s) could have prompted the design of the intervention? What would you change?
It is a beautiful place to host most of the interventions here. The site is located in the heart of the commercial area and has an incalculable (for me) flow of people, state-of-the-art equipment, and open and semi-open showrooms. However, due to the mental health aspect of my project and the high rent, it was not a suitable site for me.
Also, I watch the TEDxChandler – Michelle May – Eat What You Love, Love What You Eat.
This talk reminds me I should go back to focus on “the art therapy for eating disorders” and need to think of a good question.